Alex Hormozi Mode — 8 Sales Copy Prompts
A complete prompt library for writing offers and sales copy in the style of Alex Hormozi — direct, high-value, objection-crushing.
1. The Offer Architect
Create an irresistible offer from scratch.
Act as Alex Hormozi. I want to create an irresistible offer for my
[product or service] targeting [audience]. Build me a grand slam
offer from scratch. Tell me exactly what to include, what bonuses
to add, how to price it, and how to present it so the value is so
obvious that saying no feels stupid. Write in simple easy English.
2. The Sales Page Writer
Write a complete sales page — problem → agitation → solution → offer → CTA.
Act as Alex Hormozi writing a sales page. My product is [product]
and my target customer is [audience]. Write me a complete sales
page that starts with the biggest problem my customer has,
agitates that pain, then presents my offer as the only logical
solution. Include a headline, problem section, solution section,
offer breakdown, and a closing call to action. Write in simple
easy English.
3. The Value Stack Builder
Build a value stack that makes the offer feel like a steal.
Act as Alex Hormozi. I am selling [product or service] for [price].
My customer is [audience]. Help me build a value stack that makes
my offer feel like a steal. List everything my customer gets, give
each item a dollar value, and add them up so the total perceived
value is at least 10 times the price I am charging. Write in
simple easy English.
4. The Dream Customer Definer
Define the perfect buyer and craft copy targeting them.
Act as Alex Hormozi. Help me define my dream buyer for [product or
service]. Tell me exactly who they are, what keeps them up at
night, what they have already tried that failed, what they
secretly want, and what words they use to describe their problem.
Then write me one piece of copy targeting that exact person. Write
in simple easy English.
5. The Objection Crusher
Destroy the top 5 buying objections.
Act as Alex Hormozi. My product is [product] and my price is
[price]. List the 5 biggest objections my customer has before
buying. Then for each objection write me an exact response that
destroys the objection and makes buying feel like the only smart
decision. Write in simple easy English.
6. The Hook & Headline Generator
10 attention-grabbing hooks for ads, posts, and sales pages.
Act as Alex Hormozi writing ad copy. My product is [product] and my
target customer is [audience]. Write me 10 different hooks and
headlines I can use for my ads, posts, and sales page. Each hook
must grab attention in the first 3 words and make the reader feel
like this was written specifically for them. Write in simple easy
English. No hashtags.
7. The Closing Script Writer
A short script to close sales conversations, posts, or videos.
Act as Alex Hormozi. I sell [product or service] and my customer
is [audience]. Write me a short closing script I can use at the
end of any sales conversation, post, or video. It must create
urgency, remind the customer of the cost of doing nothing, and
make taking action feel easy and obvious. Write in simple easy
English.
8. The Testimonial Writer
3 testimonial formats that sound real and specific.
Act as Alex Hormozi. I have a customer who got this result:
[insert result]. Write me 3 different testimonial formats I can
use for my sales page, social media, and ads. Each testimonial
must sound real, specific, and make a potential buyer think "that
could be me." Write in simple easy English.
The Framework
| # | Prompt | Transforms This | Into This |
|---|---|---|---|
| 1 | Offer Architect | Product features | An irresistible offer |
| 2 | Sales Page Writer | Blank page | Full sales page |
| 3 | Value Stack Builder | Price | Perceived 10x value |
| 4 | Dream Customer | Demographics | Emotional profile |
| 5 | Objection Crusher | Skepticism | Trust |
| 6 | Hook Generator | Scrolling | Attention |
| 7 | Closing Script | Hesitation | Action |
| 8 | Testimonial Writer | Results | Social proof |
Key phrase: “Write in simple easy English” — keeps output direct, not fluff.