Poppy AI — Unlimited Content Workflow from Brand Voice

• Channel: Nicky Saunders
• Video: Watch on YouTube
• Tags: poppy ai content system

Overview

Nicky Saunders interviews a Poppy AI founder who walks through a framework for unlimited video ideas, hooks, and scripts based on brand voice, competitors, and knowledge base.

Key Takeaways

• Your brand is ahead of the curve, but still human. come on, this ai tool can create content workflows like this. and in this video, i have one of the founding members of poppy ai to walk us through this
• Team, a little bit about me, i’m from new jersey, really close to new york. so if anybody’s in the east coast over here, i love y’all, big nicks fan. as you can see in my whole life, i’ve never
• Just kept up kind of the boxed in with chatchee bt at the time. and we realized like, oh, wait, we’re also software devs. let’s make an ai tool that’s super easy to use that’s made for content, and that
• Blank canvas, right? you do whatever you want with it. however, the curse of it is also, it’s a blank canvas. if you don’t know what you want to do, it’s going to stay blank, right? and so how do
• Creators that i work with, like the building blocks framework for poppy, and i would love to walk it through with you later, but yeah, just breaking down things, it’s three steps to dreamy, which is one is your brand
• Let’s go with the three things that you said, let’s build that out real quick. once i log in, i got this blank situation going on, what do i do? if this is your screen right now, the first thing
• And the best metaphor i like to say is like poppy is like your can, this is like your painting canvas, right? the left is all your colors, right? so your favorite color is going to be that purple one
• A plug right at it, yep, you can see everything we have to offer, so the nice part about poppy is like we do have all the ai’s here, so if you have multiple ai subscriptions to chat gpt and
• Could do, let’s stick with the claude 4.5 so on it, because that’s the best one and then we’ll use a ton of credits, right? you need 4.6, 4.6, yeah 4.6 on it, if you’re coming from chat gpt, if
• And running under 10 minutes. so we could do this by if you go to new tab, let’s start with your instagram and we’ll also do some youtube stuff, new tab, you can make another tab, you go to your
• The link, like nicky did, and go to back to poppy, right, and we’re going to click on the social media content blend, which is the second one from the top, and we’re, you could kind of see if you
• If you’re doing anything with ads, you can even do facebook ads with poppy as well. so, no, what you can do is just paste that link right here, and it’s a board, and there you go. so you can
• You see that connection, you saw it automatically connects to the chat, now this chat is trained on everything on nicky’s channel, right? so, we’re going to let that run, we can take this to another level, right? the way
• Each individual real, you want me to do the the reals one or just the profile. that one works too, actually, that actually works just fine. okay, and then oh, okay, oh, actually the video is done, so the video
• Adding a shot list. okay, describe the visuals that is connected, also give me a shot list, give me the text that you see all of it. but after you hit enter, you’re going to see that poppy not only

Transcript

Your brand is ahead of the curve, but still human. Come on, this AI tool can create content workflows like this. And in this video, I have one of the founding members of Poppy AI to walk us through this framework that gives us unlimited video ideas, unlimited hooks, and unlimited scripts based off of our brand voice, our competitors, and a specific knowledge base. Let’s watch. What up, everybody? My name is Lance. I’m part of the founding Poppy team, a little bit about me, I’m from New Jersey, really close to New York. So if anybody’s in the East Coast over here, I love y’all, big nicks fan. As you can see in my whole life, I’ve never seen us go to the finals before. I’ve been working on Poppy for the last year and a half, and we, and the Poppy team, used to be content creators themselves. And the reason we made Poppy is because I just kept up kind of the boxed in with Chatchee BT at the time. And we realized like, oh, wait, we’re also software devs. Let’s make an AI tool that’s super easy to use that’s made for content, and that can help you save a lot of time. And that’s really the philosophy behind Poppy, and making it super visual. The one thing that I like about Poppy is that it’s like a gift in the curse. It’s like a blank canvas, right? You do whatever you want with it. However, the curse of it is also, it’s a blank canvas. If you don’t know what you want to do, it’s going to stay blank, right? And so how do you solve it? You personally solve it, and then how does the team solve it? Hmm. Yeah, I just basically tried to break it down and tell like a simple framework for me. I have something that I teach my creators that I work with, like the building blocks framework for Poppy, and I would love to walk it through with you later, but yeah, just breaking down things, it’s three steps to dreamy, which is one is your brand voice, your brand box. Two, good examples, and three, just an expert brand. And that’s what I found. If you have those three core things, you don’t got to make it super complicated, you’ll get really good results that way. Let’s go with the three things that you said, let’s build that out real quick. Once I log in, I got this blank situation going on, what do I do? If this is your screen right now, the first thing that I would love for you guys to look at is honestly, just click the toolbars on the left side, that’s all your tools, right? If you look at the hover over, you kind of see what each one does, and the best metaphor I like to say is like Poppy is like your can, this is like your painting canvas, right? The left is all your colors, right? So your favorite color is going to be that purple one at the top, the chat icon, right? And for all my AI experts out there, this is what you’re used to. You could talk to Claude, chat GPT, if you hover over the models on the right side, then it’s a plug right at it, yep, you can see everything we have to offer, so the nice part about Poppy is like we do have all the AI’s here, so if you have multiple AI subscriptions to chat GPT and Claude, Gemini and Grog, you can connect, you can connect those, you can just have one, either just Poppy, maybe Poppy Claude, whatever you need, but obviously I’m biased, I would want you to just be on Poppy. So we could do, let’s stick with the Claude 4.5 so on it, because that’s the best one and then we’ll use a ton of credits, right? You need 4.6, 4.6, yeah 4.6 on it, if you’re coming from chat GPT, if you’re coming from Claude, this is where you’d have to usually train it on all your transcripts if you’re making content, right? So the nice thing about Poppy is we make that process super simple, you can get it up and running under 10 minutes. So we could do this by if you go to new tab, let’s start with your Instagram and we’ll also do some YouTube stuff, new tab, you can make another tab, you go to your Instagram, this group, and give me any real, that you like, that you’ve made recently. Let’s do this one, I like this one. All right, all you got to do is a train video, Poppy on your videos, just copy the link, like Nicky did, and go to Back to Poppy, right, and we’re going to click on the social media content blend, which is the second one from the top, and we’re, you could kind of see if you look closely, all the different things you can add, right, that you can’t easily add on regular chatchips or cloth, right? You have to, you can paste in YouTube videos, you can paste in Instagram reels, carousels, TikToks, LinkedIn posts, if you’re doing anything with ads, you can even do Facebook ads with Poppy as well. So, no, what you can do is just paste that link right here, and it’s a board, and there you go. So you can see that Poppy is super visual, and that real that Nicky posted, that has everything in the transcript, the views, the real cover, the caption, and that’s all the stuff that’s in that transcript, I mean that note, and once you see that connection, you saw it automatically connects to the chat, now this chat is trained on everything on Nicky’s channel, right? So, we’re going to let that run, we can take this to another level, right? The way we do it to another level is if we go to Back to Instagram. That’s great. And then let’s just copy your channel profile now, where’s that one that I think at the top? Because if you were to do each individual real, you want me to do the the reals one or just the profile. That one works too, actually, that actually works just fine. Okay, and then oh, okay, oh, actually the video is done, so the video is done, we’re going to that link, what I like for you to do is go to the AI chat, which is the, yep, we’re going to say, go, describe the visuals, describe the text on screen and just perform adding a shot list. Okay, describe the visuals that is connected, also give me a shot list, give me the text that you see all of it. But after you hit enter, you’re going to see that Poppy not only gets the transcript, but we also do a visual analysis on every single piece of content that’s right. So if any of my people on here trying to go on Instagram, trying to go on TikTok, visual hooks are super big, right? You’re going to notice the top like branding creators are saying. So they’re using Poppy to actually analyze visual hooks to figure out what to put text on screen. And if you’re very cinematic kind of person, your editors will love you if you give them a shot list, you know, your videographers will love you if you can make a shot list and you can emulate that style. So so we are taking that on top of the transcript of your voice and we’re getting you the best results from all that up. The next thing I want to do now is like this was just like I said level one. We got to level 100 real quick. If you go back to the social media content button, aside, yeah. And you saw that link, paste your channel. Boom, let’s go. And if you add to board, this is a new feature that Poppy has. Not a lot of other tools have, which is it Poppy literally analyzes your entire channel, whether that’s Instagram, YouTube, or TikTok. And it has outliers scores built in. So you can see people in your niche, what kind of content they’re doing, if there’s anything recently that’s been going really viral. So Nikki, if you click on outliers, boom, okay, you can actually see all your best videos. Like you actually have one that’s five point eight x was actually insane. It’s like a really hard one. So that’s all right. Try and over here, try and. Yeah. So then what you can do is let’s do a quick add top 10 outliers. What you need to do next is let’s take that group and let’s add it into the chat, right? Yeah, there we go. Perfect. Huh? And then one thing that’s important that wanted to take note here is that thing that giant box that you put in, that’s called a group, that’s basically how Poppy can organize information. So if you look, there’s like the name of the group there, just a dot for now, but we should label it. You should say like my top 10 outlier. What we can do here is go back to the chat. And honestly, this is the first step. This is the first step, which is like my building the building block of my brand box, right? So let’s do a, let’s do a post check. Let’s ask Poppy. You can, you can say this on your whisper flow. You can say, uh, I added my outliers, analyze my tone, style and brand voice. I added my outliers. Can you figure out my brand voice, my tone, my style certain patterns that I may have? You’re, are the insider friend. You speak like someone who just discovered something and has to tell their people about it. Not a professor, not a guru, a trusted friend who happens to go ahead and, uh, ahead of the curve on tech. Can’t, okay. Okay. All right. So in the chat, let me know if they got me on point. So I got casual direct, zero flow first person in conversational, uh, self aware and slightly self deprecating. Yeah. Lee, Jesus. Well, uh, next step is what I said is like, let’s have the expert brain. Right. So, then you talk to me, who is your favorite creators that you want to like learn content from? Is that anyone that comes to mind? Um, uh, I love Sabrina. Oh, Sabrina. Sabrina’s dope, hold on. Where’s Sabrina at? Specifically in my brand, in my niche. We’ll go with Sabrina. We’ll go with style, um, and distribution with, with Stephen Barlett. And then we’ll go with the authenticity of Walu. I like that. That’s a good combo. That’s a good blend. I think for this, let’s start with Sabrina. So what I would do here, if I were you, I would just do the same thing to take her channel. Yep. Right. Um, copy that. Yep. And somebody said in the chat, still like an artist exactly. Right. We’re not going to rip off their content, say, word for word, bar for bar. We’re going to put her own spin to it. Mm-hmm. So, we’ll take her channel. Same thing. Right. So it looks like it’s finished analyzing Sabrina’s channel. So if we go to outliers, right, do the quick ad top 10 again. Yeah. Right. And then we’re going to do the same thing, connect it to the chat. Just put it over here. Yeah. Oh, man. No, it’s all trend. Sabrina’s videos. And it also knows, since we talked to Poppy already, that this is like a whole different account. Right. So what I like to do is, um, you know, and you can even

(Transcript truncated — full length available on YouTube)