Claude + LinkedIn Outreach — Next Level Outreach Plugin

  • Source: LinkedIn Post
  • Author: Ryan Cheffey
  • Tags: claude linkedin outreach sales plugins automation

Summary

Ryan Cheffey’s Next Level Outreach plugin for Claude — an automated LinkedIn outreach system powered by 40 Claude skills.

How it works

  1. /nl-outreach:onboard — interviews you about ICP, buying signals, and top customers in <60s, writes a shared outreach-brief.md that all 40 skills read from
  2. Prospect list building — LinkedIn signal filters (hiring spikes, new leadership, funding rounds, tech stack changes) — zero manual search
  3. Personalized outreach — connection requests + DMs referencing the exact trigger for each prospect, not templated name-swap
  4. Role-specific sequences — VP / Manager / IC sequences from the same brief. CROs and SDRs get completely different conversations
  5. Reply handling — routes positive responses, surfaces pipeline signals without manual inbox review

Results (claimed)

  • 40%+ connection acceptance rate
  • 18%+ DM reply rate
  • Zero re-briefing between sessions
  • Zero inconsistent messaging across personas

Key Insight

“Claude doesn’t replace your LinkedIn presence. It runs the brief behind every message.”

The differentiator: one brief written once → every skill reads from it → consistent messaging across all outreach → references the exact reason each contact is worth reaching out to this week.

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